Today on The GDPR Series podcast, we have a bit of a different guest. My challenge to digital marketing consultant and LinkedIn trainer, Louise Bunyan of SmartFox, was to join me in discussing data protection even though she kept insisting it wasn’t really in her sphere of influence, so to speak. But I knew from many previous work-related discussions that it most definitely was!

We invite you to listen to our chat on the challenges job seekers and employees face in a digital world, curating their identities online via LinkedIn especially while looking for opportunities for growth. As it turns out, Louise is in fact a privacy and data protection champion who has helped more than a few people ‘save face’ on LinkedIn. And as a writer and storyteller, Louise entertains with some great stories throughout our chat!

Louise Bunyan is the enthusiastic and very thoughtful lady behind SmartFox, offering digital marketing consultancy and social media training. However, she is perhaps most well known as one of (if not the!) ‘Ireland’s leading LinkedIn experts’, also acquiring the nicknames the LinkedIn Legend and the LinkedIn Queen. Louise offers a wide range of specialised LinkedIn training services from one-on-one online sessions, in-house on-site corporate training on LinkedIn for Sales, regularly speaks at conferences and seminars and delivers talks to students on how to use LinkedIn for jobseeking.

And Louise had some very exciting news to share with us – an exclusive announcement of her new venture which is her just-launched automated online training courses that will teach you how to become a smarter LinkedIn jobseeker with easy and expert step-by-step videos and tasks.

A message from Louise: I’ve created a 50% discount code for everyone across both courses. People just have to go to, select their course, and enter the coupon code ‘upskillme‘ in the ‘coupon code’ box at the end and click redeem. At the moment, there is no expiry date but I think I might let it run until the end of April or see what happens.

Thanks, Louise!

If you could do with some savvy LinkedIn advice or need to boost your profile because you’re jobseeking, contact Louise through her site or find her on LinkedIn! It takes a smart fox to know a smart fox.
Contact on Site:
Louise on LinkedIn:
Online Training:

Philipa Jane Farley
Written By Philipa Jane Farley

Philipa is the lead consultant and auditor at ProPrivacy.  With clients as far afield as Canada, South Africa, Kenya, Germany, Spain and other such exotic locations, besides Cork and elsewhere in Ireland, Philipa enjoys a broad view of the state of data protection, privacy and cyber security worldwide.  Philipa’s passion is manageable data compliance for SMEs.

Philipa is a qualified teacher besides holding a computer science (Bachelor of Science in Artificial Intelligence Programming) and electronic and intellectual property law (LLB) qualified. She is trained in constitutional (fundamental) rights litigation and enjoys a good debate.

Philipa has over twenty years of experience working in different sized organisations and sectors on operational, governance, risk management and compliance matters. She is an analytical and focused person that enjoys a challenge in the workplace. She loves technology, systems and people and has a passion for showing people how technology can make life easier and better. She understands that the world is driven by data today but privacy is paramount. Responsibly developed AI excites Philipa for the future.